Happy Wednesday Everyone We had the pleasure of being a part of the new web series, "Bounce Back", for WEtv and would like to take the time to introduce all of the people featured on the show. Check it out!
Special thanks to our amazing team which unfortunately was not given justice by this clip.....so let's give them serious accolades here Click on their names to find out why these peeps are SO AWESOME!!!
Blogger Meeting scene from clip:
Skype Discussion scene from clip:
Video Footage scene from clip:
Fabulous team member who was out of town during the webisode taping: Krystal Williams
Thank you SO much to all of our fans and community members who continue to help us live out our dreams! Stay tuned for tomorrow's blog coming from our newest CMar correspondent in our nation's capital
Love your skin, love your hair, love you. That's the tagline for 100% natural hair and skin care company, Yamerra. Its founder, Maryam Moma is a 25-year-old fashion model who blends the beauty benefits of shea butter and essential oils with luxurious scents that'll leave you wanting more.
Angel: Yamerra is 4 years old. How did you come up with the concept to start the line and what is your company's philosophy?
Maryam: I founded Yamerra a few years after I graduated from Temple University with a degree in architecture. I enjoyed studying architecture, however- it was not my passion. I have always been immersed in the world of beauty, skincare and haircare, and fashion, being a fashion model in the industry since I was 16. I was primarily inspired to create Yamerra by my own skincare and haircare needs to create functional and useful blends for personal use with affordable and natural raw materials. I discovered that Shea butter is extremely restorative and healing for the hair and skin. I decided to mix pure Shea with essential oils and herbs to even enhance it more.
Angel: As a young entrepreneur, what steps did you take to start Yamerra and what challenges did you encounter?
Maryam: One of the first steps I took when I started Yamerra was to work vigorously to create a nutrient-rich and titillating scent palette for its products. I wanted to restore balance and radiance to my skin and hair using raw shea, and also be left smelling delectable! Closer to Yamerra’s founding, I brought a chemist on board, Victoria O., to make sure Isure herbs and essential oils did not clash to irritate the skin and hair; rather, to rejuvenate, balance and heal.
Angel: Why did you choose to build Yamerra as an organic skin and hair care line?
Maryam: One of the primary reasons for making Yamerra all natural and organic is because all natural ingredients and raw materials are not only better for the skin and hair but also for the earth and environment. Yamerra is a sustainable brand. It has been an extremely important decision to keep the line organic and all natural so that it can be used and enjoyed by all, safely. Yamerra is recommended for even babies.
Angel: Your products are sold in three U.S. states, as well as international locations, Dubai and Nigeria. How do you manage Yamerra as an international brand?
Maryam: I have managed Yamerra as an international brand by making strong connections with trusted, like-minded individuals, who have used and seen the benefits of Yamerra first-hand. All the distributors/ store locations that carry Yamerra now, locally and internationally, are owned by Yamerra clients who use the product themselves. I deal with these people personally, sending them requested samples and products for retail as needed. Connecting with a store owner that is aware of what the market/ clientele needs and wants are, is easily reachable and communicates efficiently and timely is important in dealing with an international account.
Angel: Tell me about some of our most popular/favorite products. Besides your own line, are there other natural and organic companies or organizations that you support?
Maryam: We have three product lines, a two-in-one hair and body butter, luxurious body soap, and a whipped body soufflé. They come in six, very unique varying scents: Lemon Fire Bliss Lemongrass, Sultry Mango, Home Sweet Home Honey Vanilla, Be Bodacious Tangerine Grape, Sensual Bliss Jasmine Sage, and In Spring Lusciousness Peach Peppermint.
Yamerra also carries a line for mothers-to-be, nursing mothers, and newborn babies (6-12 months), plus unique seasonal creations.
Another organic product I support and use personally is Selara Faces Skincare. I love their face masks- they leave my skin firm, supple and revived. My favorite mask is their Honey Almond Exfoliator and Mask- After a home facial, I follow with another amazing product in their line- Selara Faces Skin Brightening Moisturizer. It’s is high in Vitamin E, smells incredible and leaves the skin feeling moisturized and loved.
Angel: What advice do you have for young entrepreneurs, especially those who want to build sustainable, eco-friendly businesses?
Maryam: I advise that young entrepreneurs starting a small business to follow their hearts and stay true to their most original concepts. Innovation, persistence, and determination to succeed in business must factor in. Especially to individuals interested in building an eco-friendly business; do not settle for or include anything that is not from the earth, not natural and chemical-free.
Angel: Do you have any last words?
Maryam: Join the Yamerra Revolution! Enjoy Yamerra’s luxurious, affordable and long-lasting Eco-essential products made with love. Otherwise, stay far away from products containing chemicals- help sustain the earth by using and supporting Eco-friendly brands and do not forget to recycle!
Kisses and cupcakes until we meet again,
♥ ✌ ☺
What to Wear:
Boot season is definitely here and we are onto a super cool eco brand out of the UK called Po-Zu. As our favorite fashionable male, Brian, wrote in a recent AskHim blog, Uggs are still all the rage and are the perfect pairing for a casual day around town. But, we are thinking of trading in those Uggs for Po-Zu Piper Tans which, not only are a lot more stylish than those standard brown suede boots, but are also organically tanned with vegetable extracts. Oh and did we also mention that they give 3% of each purchase to the charity of your choice?? If that doesn't get your feel good shopaholic hearts racing then we don't know what will
What to Check Out:
Tired of paying $250 for a mediocre hair cut?? Yeah so were we - so we hopped on the 6 train to Union Square to check out the Carsten Aveda Institute. For $19 you get a wash, hair cut, blow dry, scalp massage and hand massage. Apart from all of this, they also use all Aveda products which are composed of naturally derived ingredients. Make your appt today at the 22 East 17th Street!
What to Eat:
Did you know how many amazing nutrients are in pumpkins? Better yet, did you know how tasty pumpkin seeds can be? Check out this awesome recipe from Emeril Lagasse for some delicious roasted pumpkin seeds with a spicy kick. We made them and now are a bit addicted to this yummy snack
News from C. Mar:
As you end this fabulous first week of November be sure to check out our design process post Monika's Story: The Journey of an Eco Friendly Dress, how to get your guy's attention with this week's AskHim and a Q&A with one of the new member's of our CMar Team, Krystal Williams. Last, but not least, don't forget to turn your clocks back one hour this Sunday as Daylight Savings Time comes to an end for 2010...and luckily gives all of us some extra time to catch up on those much needed Zzzzzs!
Keep it real & keep it eco chic
For the past month, I've taken time out, each Wednesday, to introduce the c. marchuska community to some interesting folks in the eco world. We've heard from Aaron Goldfarb, an up-and-coming New York author whose first book is available on Kindle. And, I've also had time to feature Amy Ludwigson, the woman behind conscious-shopping sites Pure Habitat and Pure Citizen. Now, it's time to reel it all back and let you all in on a member of the c. marchuska blog team, Krystal.
Krystal's a 22-year-old, Jersey girl, whose self-proclaimed energy, humor and curiosity is taking her to new heights in the Big Apple. She and Christine have a Cornell connection that brought them together for c. marchuska (tongue twister, yes, I know). So pop a bag of (organic) popcorn, pull up a chair, and get cozy with... Krystal!
Angel: How did you become involved with c. marchuska?
Krystal: My roommate and fellow Cornellian, Christina, met her at a conference during undergrad. Christina asked if I was interested in helping out with the blog; and because I love writing and LOVE the idea of fashion, I came on board. I've been loving it ever since.
Angel: You said that living with Christina has helped you become a more eco-conscious person. What have you learned from living the "green" way?
Krystal: It's important for people, especially young people, to become aware of how we are affecting our environment and how we can change basic habits to leave less of a harmful impact on the earth!
Angel: Why do you think eco fashion is important?
Krystal: People will always need clothes, so fashion is always going to be around. It's important for an industry that affects everyone in the world to be environmentally friendly. The fashion industry uses alot of inorganic materials and is extremely wasteful. If we could find methods that reduce that waste and reduce the amount of harmful chemicals and materials, we would be able to greatly decrease the harmful effects we leave on the earth. It's just one step in the process to living more eco friendly, but it is a huge step.
Angel: Besides blogging , what can we find you doing in your free time?
Krystal: I love attending culture-focused events such as music shows and poetry slams around the city. I love discovering new places in the city... on any given Saturday you can catch me walking down Madison Avenue, or gallery hoping in Chelsea, or catching a crosstown bus, just to explore!
Angel: Well, it's great you have down time to get out and have fun. Now that you're a working girl in the city, and have two internships on top of working with c. marchuska, what's next?
Krystal: My dream job would be to work at a magazine, or with a news station as a news anchor. I want a communications-based career that will allow me to use my writing and interpersonal skills to make a difference in the world.
Angel: Well, let's give you some room to start making that difference, right now. As always, I like to end my interviews by asking a short, simple question... any last words?
Krystal: Be more courageous than you thought you can and don't worry about the things you can't change.
Keep an eye out for Krystal's Weekly Eco-Fashion Roundup and catch her on twitter @_MissWilliams. See you next week... don't miss me too much
Happy Saturday from the Big Apple's Upper East Side....CMar here giving you the latest and greatest in eco-fashion So let's get to it!
What to Read:
Awesome new book from FIT professor, Sass Brown. Brown examines eco-fashion trends around the globe in this fabulous new read. Check it out today at your local book store or online. We can't wait to get our hands on a copy
What To Eat:
We are HUGE fans of The Girlie Girl Army weekly blogs with awesome recipes for the healthy chick! Check out this great and yummy recipe for Raspberry Ganache Fudge Cake by Raw Food Star Ani Phyo.
What To Do:
We aren't going to lie....Halloween is one of our favorite days of the year! Make it eco fab by picking up some cool finds at your local thrift store and then letting creative juices flow.... Once you have the perf outfit then rush over to a cool haunted house in your city to really get in the Halloween spirit! If you are in NYC be sure to check out the recommended Haunted Houses by one of our favorite daily blogs, Refinery 29! We are thinking Blood Manor tomorrow....anyone want to join??? Hehehe
News from c. marchuska:
Lots of awesome new posts for our amazing friends and fans to check out including new features like: AskHim and new posts: Introducing Christina Blacken: Six Questions in Six Minutes and How's My White Tee Bad: Demystifying Eco Fashion
Oh and some new projects in the works....let's just say CBS News stopped by....and a new web series has contacted our fav eco-fashionista.....SHHHHHH! Can't give more deets at this time, but stay tuned
Alright stay eco-chic my darlings and enjoy this amazing weekend!
Hello eco-fashionistas! It's been seven, whole days since I was introduced to the C. Marchuska world. Now, it's my pleasure to return the favor and give you all the scoop on another member of the team, Christina Blacken. She's an Ogden, Utah native and Cornell alumna. Christina balances dual roles as a paralegal in midtown Manhattan and a blogger for C. Marchuska's sustainable web presence. So, you green guys and gals, without further ado... meet Christina.
Angel: So which came first, your work in fashion or your introduction to eco-conscious living?
CBlack: Eco-concious living crept up on me. I started wanting to know the when's, what's, and why's of the things I consumed and how they affected both myself and the world around me. And thrift shopping came from the fun of the find, and the necessity of needing to be fashionable on a student's budget (lol). Those two passions melded into me taking a course on eco-clothing at Cornell, and it went from there.
Angel: How did you partner up with C. Marchuska?
CBlack: I met Christine through a Woman's Entrepenuership Course at Cornell. She was giving a speech about transitioning from one career field to another (which she had done by juggling a finance job and starting the C. Marchuska line). I really loved what she had to say, so being the gung-ho person I am, I stayed after class to chat with her. She complimented me on my outfit and mentioned having some opportunies that she would love to have me help with. And now, I'm happily blogging away for the C.Marchuska site!
Angel: Besides eco-fashion, what other green alternatives, projects or organizations do you support?
CBlack: Well, I am a semi vegetarian so that counts for something right? I also volunteer at Housing Works (http://www.housingworks.org), a social enterprise that provides rehabilitation and housing shelters for the homeless and individuals suffering from AIDS through the monies generated by their profitable businesses (a thrift shop being one of them). I am still on the hunt to find a great cause or org to join, so if anyone has any suggestions, I am open to them!
Angel: Do you have any advice for people who are interested about breaking into the eco-fashion industry?
CBlack: Read-Learn-Step Out. That's my three-step program to breaking into any passion or interest you love. Read up on an industry, learn the ins and outs, and places to be, and people you may be interested to meet. Then go out to groups, events, shows, and clubs that are apart of that interest.
Angel: Besides C. Marchuska, what other projects are you involved in?
CBlack: I am a singer and am on the hunt for great musical groups to be apart of (any suggestions NYCers??). I am still transitioning into the city, so I'm just taking everything in. Hopefully I'll be apart of some other great causes and activities very soon.
Angel: Any last words??
CBlack: Don't talk about it, be about it! So run and tell dat (what's a post without my favorite quote? lol)
Well, that's all for now, folks. Tune in next Wednesday for my sit-down with C. Marchuska blogger, Krystal. Until then, sit tight, take care... and go green.
Before we kick off our fabulous week in review, by new eco chic CMar blogger, Krystal Williams, we thought we would finally announce the Winner of our London Chic Vocab Contest! Lucky for us, we have a resident fashion forward Brit, Ajay Nayyar, on board at c. marchuska. Ajay looked through all of your awesome response, but quickly assured us that we Americans actually call the accessory in debate the same word used by our English brethren....yup that is right ladies and gents....Brits actually call scarves the same thing we, bold and sometimes brash, Americans call them....scarves! Somewhat a bit of a trick contest question, but still we think it stirred up some interesting debates on London fashion vocab Now, for the real moment we have all been waiting for.....drum roll please!!!!! The winner of one NYC made, super soft, super sexy and totally eco c. marchuska hunter scarf is.....Derek Sanderoff! Congratulations Derek and thank you for participating and of course, thank you for your support! Alright, let me hand it over to Krystal...
Greetings, Fashion People! It’s Krystal with the Week in Review. Things have been heating up this week in the Ecosphere. Check out our fav picks of the week!
"Q&A with new CMar blogger, Angel Lenise"
Here's an excerpt from the post - check it out here and stay tuned for future CMar blogger interviews including an upcoming Q&A with yours truly "Well it has been a little over six months since we started our new social media campaign and we have some new exciting changes as well as new additions to our team! So for the next three Wednesday posts we will be featuring our fabulous new team members and why they are passionate about fashion and the environment. Today we are kicking it off with Angel Lenise. We met Angel through a casting call for our latest web spot featuring some of our favorite c. marchuska dresses."
“Eco-Fashion: Going Green”
From May 26-Nov 13, the Museum at the Fashion Institute of Technology will be showcasing ecofashion of today and yesterday. Ecofashion is often linked to the environmentalist movement and the hippie culture of the 1960’s, but rarely are fashionably eco-friendly styles before the mid-twentieth century discussed. This exhibition explores the ways in which the value of clothing has transformed in the past 200 years, putting into historical context of today’s eco-fashion movement.
For more info about this exhibition check out FIT’s website at www.fitnyc.edu.
Issey Miyake’s 132 5 Eco-Friendly Collection
The buzz on eco-fashion has been on high recently in the fashion world, but revolutionary Japanese fashion designer Issey Miyake has taken things to a whole new level with the release of his innovative, origami inspired 132 5 Collection. What is the story behind the name you ask? One piece of clothe with a three dimensional shape that folds into a two dimensional shape. The space equates to the time that it takes from completion of the garment to the moment when someone puts it on and the five is equivalent to the number of permutations for each piece. Here at CMar this all adds up to 100 percent eco-fantastic!
Some things I’d like to highlight before I let everyone get back to their fabulous weekends:
Eco Lover and Project Runway contestant Gretchen Jones is having a giveaway for a Pearl Crescent blouse. According to the EcoSalon website, “Her Pearl Crescent blouse is made from low impact, hand dyed, locally sourced silk and is versatile enough to wear with pencil skirts and heels or torn jeans and sneakers.” Go here for a chance to enter to win the blouse.
Vancouver wrapped up its first bi-annual Eco-Fashion Week last week. Check out photos and a wrap up of the earth friendly fare here.
Alright everyone - that's it for this week! Thank you for reading and if you like what you see - please feel free to tweet, share and comment!
Krystal, CMar & Ajay
Before we kick off today's blog I want to remind everyone to enter our hunter scarf contest!! Check out Monday's blog post here - then comment on the blog on what the Brits refer to scarves as, share the blog post on facebook and like the blog post on our facebook page...then tune back in Friday evening for the winning entry! Easy enough, right?? Okay enough about Monday's contest... Well it has been a little over six months since we started our new social media campaign and we have some new exciting changes as well as new additions to our team! So for the next three Wednesday posts we will be featuring our fabulous new team members and why they are passionate about fashion and the environment. Today we are kicking it off with Angel Lenise. We met Angel through a casting call for our latest web spot featuring some of our favorite c. marchuska dresses.
CMar: First off Angel, how did you get into fashion modeling? How long have you been in the industry?
Angel: Modeling by no means has been a full-time priority... although I wish it was! I started a little over a year ago while I was still at Clark Atlanta University in Atlanta, Ga. I did local fashion shows, worked with some great photographers, and really saw it as a platform to build a career in media and entertainment reporting. Moving to New York for grad school has seemingly put me in a position to really focus on modeling as a career, but managing school and work has been difficult enough. Once I finish my program, it will definitely be a full-time pursuit... although I try to do a shoot every now and then for my portfolio. Eventually, I'd love to do more print work and end up in television, either as talent or in production.
CMar: Have you ever worked with an eco-fashion line before? What intrigued you about working with c. marchuska?
Angel: This is my first time working with an eco-fashion label... or with any fashion label for that matter. I've been involved with fashion, and even interned for one of the Bloomingdale's stores in Atlanta. But I felt it would be great to be more involved with the people behind a line instead of a more corporate setting. After working with c. marchuska for a promo video and learning that eco-friendly fashion does not mean my sense of style had to be sacrificed, I was glad to hop on board.
CMar: Why are you interested in eco-fashion? Are there other green organizations you are also involved with or passionate about?
Angel: I'm really about living a healthy lifestyle... eating right, staying fit, using natural products... so I felt that the same effort I put into recycling or buying organic, I can put into my wardrobe too. Besides recycling on my own or buying local and organic foods, I haven't joined any other green orgs as a permanent member. That's why I chose c. marchuska. Why not blend fashion - something that I absolutely love - with an effort to live a greener, eco-conscious lifestyle? It's the best of both worlds.
CMar: Outside of modeling, we also are very lucky to have you on board with writing and reporting on green start-ups, style trends & tips and of course everything eco! How did you get into writing and blogging? Do you currently write for any other blogs? What is your fav topic to write about?
Angel: Like I said earlier, I went to college in Atlanta. I got my undergrad degree in Mass Media Arts with an emphasis in journalism and a minor in French. While in Atlanta, I worked for my school's TV station, CAU-TV, and was an events correspondent for popular college outlet, "The YARD Radio Show." Now, I'm pursuing my M.S. at Columbia University in Broadcast Journalism. But since I was involved in the arts at an early age (piano for 7 years, dance for 3, acting in high school), I'm avid about arts and culture reporting. Plus, at Columbia, most of the curriculum focuses on hard news and news features. So, any chance that I can report on something I'm truly passionate about, I'll take it. If it involves art, fashion, pop culture, music, or movies, I love to write about it! And the c. marchuska blog is the first one I've written for... I'm ready to get started and join the team!
Thank you Angel for an awesome interview!! We cannot wait for your upcoming posts and insights into eco-fashion!!
And to all of you fabulous readers out there - check out Angel wearing the red erin dress in her CMar debut and our latest 2010 web spot. The erin dress is available for sale on our site as well as various retailers in the US and at Sherry's London in the UK. The web spot is written, directed and filmed by HeroStatusFilms ~ Jonathan Monina and Sean Cunningham....yeah we think it is pretty amazing too
Check all of our web spots, fashion show coverage and much more on our You Tube Channel!