Happy Friday everyone! It's time to wrap-up the week!
Retail: Gucci revealed a number of eco-friendly plans to dramatically reduce the brand's effect on the environment. Most attention is being paid to cutting paper consumption and reducing carbon dioxide emissions - packaging will be redesigned using only FSC Certified, 100% recyclable paper.
G-Cut, a company specializing in handcrafted masculine accessories for Gentlemen, is launching the G-TIE ECO Collection, a never-before-seen men's tie accessory crafted with the eco-friendly metal of recycled aluminum.
Events: (Re) Fashioning Fiber exhibit (now through August 13th at Greenspaces NYC) focuses on the basics - the very fibers that make up our clothes and whose creation make a significant environmental impact. This exhibit's gotta be pretty exciting if it's got stuff like the heart below...
Blogosphere: Levi's is hosting the Care to Air Design Challenge with a $10,000 Prize! According to research, machine drying is the main source of environmental damage caused by denim. It's way more eco-friendly to air dry your jeans, so Levi's is having a contest to find the best way to air-dry denim. Submit your idea here by July 31st!